CHIC Brisbane’s leading model and digital creator, Zoe Creed, has been crowned Miss Universe Australia 2024. Zoe, who hails from the Gold Coast, is the first titleholder to bring the crown back to Queensland since Jesinta Campbell in 2010.

Since her win, she has placed a larger focus on using her platform to raise awareness and advocate for women’s health and wellness. Her journey, which has resonated with women globally, is rooted in a desire to inspire and create positive change for women's health. Zoe is also an entrepreneur and digital creator, captivating her audience of 100K across Instageam and TikTok with content that focuses on health, wellness, beauty, and fashion. Her platform reflects her diverse interests and lifestyle, making her a relatable and influential figure in both advocacy and lifestyle content.

Zoe has previously partnered with renowned brands such as Mecca, GHD, Scanlan Theodore and Pacific Fair Shopping Centre.